April Dace is a co-production of Jack Dace (Dad) and Donna Mohr (Mom). She’s also a production of Detroit where she spent her childhood. Even now, after two decades in Nashville, April credits her Midwest upbringing with her entrepreneurial spirit and solid work ethic.

After graduating from the University of Michigan and logging six years at a renowned Detroit advertising agency, April left the Motor City in pursuit of a more creatively fulfilling career. Eventually, her search brought her to Nashville and she knew she’d found her place.

Twenty years later, April Dace is a respected producer and creator extraordinaire. Music videos, commercials, documentary shorts, still photography, television series…her name is tied to all kinds of high-profile projects. Her work has appeared in Billboard Magazine, Glamour, Condé Nast and Rolling Stone —and that’s just the printed stuff.

Don’t think all the attention has gone to her head though. April loves people and is passionate about the concierge aspect of her business. Some might say she’s a natural-born hostess. We like to think it’s the Nashville in her.


Jen Bates is our master relationship builder, and when it comes to getting things done, she’s top notch. That’s why she's in charge of strategic partnerships and business management. Did we mention she's also a professional photographer and noted producer?

A small town Indiana girl at heart, Jen is now a faithful Nashvillian (10+ years) who got her start in Music City at age 22, shooting behind-the-scenes photography on music video sets. Since then, she’s been exploring the creative community, honing her production skills, and making her mark on the entertainment industry.

What you might not know about Jen is that she is a former teacher with a Masters of Education. Corralling a classroom of third-graders and enticing them to reach for the best, is a lot like her role at Dace+Mohr. She connects the moving parts of a project, gets to know individuals and their stories, and makes sure their collective "best" is the only outcome we provide.

Jen’s repertoire spans from project collaborations with Taylor Swift, Alabama Shakes, and Carrie Underwood, to big-name brands like Coca-Cola, ESPN, and Mercedes-Benz.

Oh, and she's also mom to star-pup, Benji, who has yet to receive his SAG card but who's growing roster of work includes Miranda Lambert’s video, “We Should Be Friends”.


You can take the boy out of Texas, but you can’t take Texas out of the boy. Adam Hawbaker may have ventured to the University of Oklahoma to study broadcasting and electronic media, but his home state came calling when he was recruited by TracyLocke right out of college.

Adam spent some time soaking up the creativity Austin had to offer before returning home to Dallas to become the first Content Producer at The Marketing Arm. Soon he was named Point Producer for all of Frito-Lay, making him “the guy” for their Doritos, Lay’s and Cheetos brands. And while chips are great, he’s also done work for Southwest Airlines, Pizza Hut, 7-Eleven, Samsung and HP.

It was on the job that he first became aware of Dace & Mohr. Impressed by their integrity and the quality of their work, he joined the team, making it his personal mission to get the word out and show people just what this production powerhouse can do. As Creative Collaborator, Adam is all about relationships, making and maintaining connections with ad agencies and brands. But he’s no one-trick pony. He also networks with directors and other creatives to expand the company’s stable of artistic partners.  

Today, Adam makes his home in the Dallas area, with his wife, a third grade teacher, and their young daughter. Being a dad takes up most of his free time, but he admits that he manages to sneak in a few episodes of The Wire, Breaking Bad, Game of Thrones and True Detectives between PJ Masks and Clifford. He’s also a big fan of movies and comic books.